Martin Paul Eve bio photo

Martin Paul Eve

Professor of Literature, Technology and Publishing at Birkbeck, University of London

Email Books Twitter Github Stackoverflow MLA CORE Institutional Repo Hypothes.is ORCID ID  ORCID iD Wikipedia Pictures for Re-Use

The third conference I attended last week was a day called SuShI. The idea was to bring together the humanities and business worlds. It was, from my extremely critical Leftist perspective, a somewhat strange event. I attended talks on advertising and creativity schematising business theorists. I have to say that, although left still not entirely persuaded by the contents of their papers, it was an extraordinary fusion. I have never seen papers on these elements sit side-by-side with a sociological appraisal calling for the rights of non-human actors to be recognised under international law. We had references to Ernst Bloch alongside papers on digital advertising. Anyway, for the record, here's the archive:


SuShI: Thursday 17th May 2012

Storified by Martin Eve · Mon, May 21 2012 15:51:33

Fab tweeting of #sussexsushi, from @martin_eve on #sushidig (better than mine! Kudos!)Lorraine Warren
@martin_eve looking at #sussexsushi now but #sushidig very helpfulHelenSloan
@martin_eve sounds like it's covering some of the usual ground now. Thanks for the notes and will email questions to speakers. #sushidigHelenSloan
Apparently there was other #sushidig tweeting on #sussexsushiMartin Eve
Much discussion of critical and creative spaces. My query: will these remain ineffectual as long as they remain outside spaces? #sushidigMartin Eve
Just had a Bloch reference at #sushidig. Not yet. Cc @the_blochianMartin Eve
Artists often didn't want to theorize their practice. Unsurprisingly, they want to practice as for of expression. #sushidig Martin Eve
Assertion on a shared process in arts and business. I'm all for hybridity, but uneasy with uncritical "artistic product". #sushidig Martin Eve
To be frank, I'm not entirely sure where this paper is going.... #sushidigMartin Eve
They looked to the humanities for novel practices in business management HE. #sushidig Martin Eve
Looking at business sphere and aesthetic discourses #sushidig Martin Eve
Pierre Guillet de Monthoux and Martin Gylling on now. #sushidig Martin Eve
Further erratum. Royksopp. Doh. Not voice pop! #sushidigMartin Eve
Cubitt says that challenge at the moment is to include non-human actors in the polis. The market is already. What about the env? #sushidigMartin Eve
Haiti finished paying compensation to French for loss of slaves in revolution in... 1947. #sushidigMartin Eve
Challenge for nation state is to extend rights to those who have no rights. The inadmissible governed says Cubitt #sushidigMartin Eve
Partition of populations is an integral part of project of Western modernity says Cubitt #sushidigMartin Eve
Even economics spoken about in terms of economics, as though there were no other means by which to describe exchange says Cubitt #sushidigMartin Eve
Many aspects of nationhood are only refuge from brutality of unrestrained capitalism. #sushidigMartin Eve
"We do not have rights. Politicians wit not call non-nationals refugees because then they achieve rights." says Cubitt #sushidigMartin Eve
Cubitt moving on to rights discourse. Critique of UN human rights document that excludes non-citizens. #sushidigMartin Eve
Video was Voice Pop - Remind Me #sushidigMartin Eve
Cubitt shows video by H5 for Norweigan electro pop that is emblematic of biopolitics. Statistical management of populations. #sushidigMartin Eve
Politics is "how should we live? " says Cubitt. We don't have this, but instead ethical: "how should I live?" #sushidigMartin Eve
Cubitt points out that storage costs seem to be going down, but eco cost is soaring. #sushidigMartin Eve
Sean Cubitt now on Ecomediation and the Politics of No Politics #sushidigMartin Eve
Interesting comment frm Cameron on continued disdain for digital practice in academia. Mirrors intellectual/manual labour snobbery #sushidigMartin Eve
Caroline Bassett made good point about digital jettison; should all be archived? Difficult: no immanent historicism for value #sushidigMartin Eve
Marie Sester's "Access" one of few pieces that works, says Cameron. Shows code. Brecht? #sushidigMartin Eve
Cameron talks of immanent perception as non-critical, no uncanny. Art stages the uncanny. Interactive art loses critical uncanny. #sushidigMartin Eve
Cameron now on to Brian Massumi and "the thinking-feeling of what happens" #sushidigMartin Eve
Feels like quite a bit of media art resentment here today! Danger of two arts cultures I think. What about shared space? #sushidig Martin Eve
“@MinxMarple @martin_eve disagree that fine art is not collaborative. It is often intensely & essentially collaborative process.” #sushidigMartin Eve
Cameron talking abt Nicholas Bourriaud's Relational Aesthetics & applying to media art. Can representational art connect w/ world? #sushidigMartin Eve
"As advertising is to digital, so fine art is to media art" suggests Cameron. #sushidigMartin Eve
Digital talent not following trad creative route. Most starving artists go through adv at some point. Not with digital. #sushidigMartin Eve
Little collaboration in adv - idea of romantic lone genius. Also hates testing! #sushidig #unittestwinMartin Eve
Few mosaics of ideas in advertising. Obsessed by big ideas. Adv also focuses too much on visual aesthetics, rather than "feel" #sushidigMartin Eve
Ha! Andy Cameron points out aggressive culture in advertising. Appropriation of ideas. No agility. No shared ownership of ideas. #sushidigMartin Eve
Asks what creative technologists do different from advertisers trying to do this. #sushidigMartin Eve
Andy Cameron points out that advertising agencies are good at storytelling, bad at software. Bad at fundamental coding level. #sushidigMartin Eve
I'm quite terrified by ideas of advertising desiring immersion software experiences. #sushidigMartin Eve
Andy Cameron using advertising as example to think through innovation and creativity. I'm not convinced by this. #sushidigMartin Eve
Advertising is obsessed by "digital" - failure to engage with present and future though. #sushidigMartin Eve
Cameron points out lack of critical voice on media art. Tech utilitarianism perhaps creeps in. #sushidigMartin Eve
Right, this really is Andy Cameron now! #sushidig Martin Eve
Excellent response from Bosma railing against apps and their closed nature. #sushidigMartin Eve
Eek. This may not be Andy Cameron. Apologies. Until further notice, it's "speaker". Sorry! #sushidigMartin Eve
Andy Cameron talking about fear of abundance and misunderstanding: digital economy act. Abundance can create value. #sushidigMartin Eve
Cameron says that many aspects appear both ephemeral and persistent - human life, for instance #sushidigMartin Eve
Andy Cameron is now on, talking about Values Systems in Art and Advertising: Notions of Craft vs Concept #sushidigMartin Eve
2 to develop tools and platforms 3 to initiate discussion (copyright etc) 4 media archaeology of art history #sushidigMartin Eve
Bosma giving some goals for art institutions. 1 serious openness and responsibility #sushidigMartin Eve
Bosma has the awesome famous sketch of ARPAnet up on a slide! :) #sushidigMartin Eve
They're held back, says Bosma, by fear of leaving it to "the pros" #sushidigMartin Eve
Bosma says that institutions must collaborate to build open software and hardware infrastructures. #sushidigMartin Eve
Bosma not an open source fanatic, but without openness, institutions keep making the same mistakes. #sushidigMartin Eve
Very few art institutions that really engage with new media art. Lucky to have Tate in UK. #sushidigMartin Eve
Information overload and distribution is false. Monopolies control majority of market. Google. Apple. MS. #sushidigMartin Eve
Attempt at digital transition from many art orgs is merely simulacrum of participation says Bosma #sushidigMartin Eve
Old school Darwinian archiving. Survival of fittest. Most reproduced is preserved because of distribution #sushidigMartin Eve
Standard art pedagogy is 2d reproduction. New media poorly understood because of non-experiential material taught says Bosma #sushidigMartin Eve
"The critical engineer looks beyond the 'awe of implementation'" #sushidigMartin Eve
"the critical engineer deconstruction and incites suspicion of rich user experience" #sushidigMartin Eve
Not same as artist-curator, but related. Also related to critical engineering manifesto. #sushidigMartin Eve
Thinking about notions of curator-engineer. Making art institutions part of art practice. Museum as network node. #sushidigMartin Eve
Bosma now up. First point about media art. No longer dark rooms. 2010s, the light is back! #sushidigMartin Eve
Warren says another research question is: if we want certain ethical creative processes to persist, how do we alter future value? #sushidigMartin Eve
Trying to understand, within creative sphere, how "value" is attached and to identify and question persistence. Ephemerality. #sushidigMartin Eve
Now Lorraine Warren giving Southampton's side. Cross-institutional collaboration and curious diversity. #sushidigMartin Eve
SuShI aims to provide an openness to difference, says Norman, rather than aiming for grim REFable cohesion. Ethical project. #sushidigMartin Eve
... although before Bosma, Sally Jane Norman is introducing us to the background to interest in digital temporalities. #sushidigMartin Eve
Josephine Bosma up first at #sushidig, speaking on Open Values and Multiple Temporalities Through Open CultureMartin Eve
Today I'm attending the Sussex-Southampton initiative, SuShI conference on digital research. May tweet on #sushidig.Martin Eve

Featured image by betsyweber under a CC-BY license.